KINDER Surprise - Brand Activation
THE KINDEST SURPRISE
OMG!!! When you’re a grandparent who loves spoiling your grandchildren, how are you supposed to give them Kinder Surprise during COVID??? Well… you don’t since you can’t see them. But what if we took advantage of this infamous covid situation to reverse the roles? Activation in France: 10,000 boxes sent.
Agency : Publicis Conseil
Client : Ferrero
Role : Creative Director